Expanding into the EU is a headache, especially when your traffic tanks...

https://wiki-zine.win/index.php/What_Shared_KPIs_Actually_Work_for_Global_%2B_Local_SEO_Reporting%3F

Expanding into the EU is a headache, especially when your traffic tanks post-migration because of messy locale signals. Don't let your hreflang setup sink your rollout