Traditional rank tracking is failing us. With AI Overviews active in Europe, we...

https://blogfreely.net/murciajpvo/stop-writing-keyword-briefs-how-to-write-entity-rich-briefs-for-llms

Traditional rank tracking is failing us. With AI Overviews active in Europe, we are seeing a 30% CTR drop across core markets. It is no longer about blue link position but whether you earn a spot in the AI summary