Using plain English and consistent UX writing makes websites easier to navigate...

https://echo-wiki.win/index.php/How_People_Scan_Web_Pages_(Not_Read_Them):_Insights_from_UX_Writing_and_Eye-Tracking_Research

Using plain English and consistent UX writing makes websites easier to navigate and reduces frustration. Clear buttons and straightforward error messages help users understand what to do next without guessing