When evaluating Gold IRA companies, start by looking past the marketing fluff....

https://disquantified.com/how-to-evaluate-the-best-gold-ira-companies-in-a-volatile-economic-landscape/

When evaluating Gold IRA companies, start by looking past the marketing fluff. A reputable firm should be transparent about their fee structure, so ask for a full breakdown of setup, annual, and storage costs upfront