Why business name, address, and phone consistency matters for local SEO
https://www.slideserve.com/LanverhrHarlikguux/how-following-helpful-content-guidelines-can-improve-your-local-seo-visibility
Your business name, address, and phone (NAP) info need to be exactly the same everywhere online. Learn how mismatched details confuse Google and potential customers, and how keeping them consistent boosts your local SEO without costing a dime.