Win More PE Deals by Ending Manual CRM Entry: What You'll Achieve in 30 Days

https://sergionyxy407.tearosediner.net/implement-a-practical-microsoft-crm-for-mid-market-private-equity-a-90-day-playbook

I used to believe the software feature list decided whether a deal landed. Then I heard a comment often credited to Doug Parker - that you win deals through affinity, not features