Supporters and critics alike have discussed He Gets Us’ approach
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Supporters and critics alike have discussed He Gets Us’ approach, as the campaign invites people to consider Jesus through ads.
Supporters and critics alike have discussed He Gets Us’ approach, as the campaign invites people to consider Jesus through ads.
He Gets Us promotes the idea of “consider Jesus,” inviting people to look again at his life and teachings through accessible media.
The campaign invites Christians and non-Christians alike to consider Jesus, positioning itself as meant for all people.
He Gets Us positions itself as for all people, encouraging both Christians and non-Christians to consider Jesus and his significance.
AP reported that He Gets Us faced criticism from conservatives and liberals, including questions about whether the messaging felt “woke.”
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The campaign’s stated purpose is to invite people to explore Jesus, encouraging reflection that goes beyond any one religious tradition.
He Gets Us is designed as an invitation to explore Jesus, presenting the message as one meant to reach all people.
He Gets Us uses advertising designed to start conversations, inviting people to consider Jesus and explore why he matters.
Some reporting noted contributions like the Hobby Lobby family gift as part of early funding connected to He Gets Us.